Motion graphic video design - How to design a professional motion graphic video | اشهار.نت

Animated video design

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In today’s world of speed and change, motion video design has become an essential tool for communicating with the audience. Animated videos can help you grab and hold attention, communicate information, and create emotional experiences. In this article, we will discuss what motion video design is, its types, steps for creating it, and tips for designing it professionally..

What is the Motion graphics Motion Graphic؟

Motion graphic is a type of animation used to create animated videos that include images, graphics, text, music, and audio. Motion graphics are also used in a variety of fields, including marketing, education, and entertainment.

Some of the most common types of motion graphics include:

  1. Educational: Used to explain complex concepts or present information in a fun and attractive way.
  2. Marketing: They are used to promote products, services or brands.
  3. Entertainment: Used to create comedy, drama or music videos.
  4. Interactive animation: It is a type of animation that interacts with the user. Often used in video games or applications.

Creating motion graphics requires advanced artistic and technical skills. It also requires a good understanding of design, motion and cinematography.

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Advantages of using motion graphics

  • Animation can help attract and retain an audience’s attention.
  • Animations can help explain complex concepts or present information in a fun and engaging way.\
  • Animation helps create emotional experiences for the audience, such as happiness, sadness, and excitement.
  • Motion graphics is a powerful tool that can be used in a variety of fields. It is growing in popularity and is used by more and more companies and individuals.

Motion graphics programs

Motion graphics can be done using a variety of programs, such as:

  1. Photoshop
  2. Adobe After Effects
  3. Adobe Premiere Pro
  4. Illustrator
  5. Cinema 4D
  6. Houdini
  7. Nuke
  8. ZBrush

Three-dimensional (3D) or two-dimensional (2D) animation tools can also be used.

Steps to design a motion video

Motion video design is a complex process that requires advanced artistic and technical skills. The process generally includes the following steps:

  1. The first step is to develop an idea for the video. The idea must be clear, understandable, and suitable for the target audience.
  2. After developing the idea, you must write a script for the video. The script must include text, images, animation, music and sound effects.
  3. After writing the script, filming begins. Filming can be done using a variety of techniques, including traditional animation, computer animation, and live photography.
  4. After filming, the video is edited. This includes adding text, images, animation, music, and sound effects.
  5. After editing, the video is delivered to the client.

The benefits of motion graphics in electronic marketing

  • One of the most important programs used to combine many images, adding some audio and visual effects.
  • It contributes to delivering information to target groups better and faster.
  • The content is distinctive and contains all the information about the service or product. The content is simple and clear for the target audience.
  • It will raise the level of your business, and will increase the demand for it.
  • Attracts the attention of the audience. The easiest thing the audience needs now is visual content through which it is easy to communicate the idea or service. It is possible to add text, images, and sound effects. All content elements are available in a new and distinctive way. Consistent and appropriate colors. It contains several shapes and drawings. Illustrations and distinctive effects that highlight your project.
  • We work to make your marketing more attractive and effective. It is possible to publish it on social media platforms, your website, or even if you work on freelance platforms.
  • We add your work history to the video, so it serves as a creative marketing video for your business and company skills. We draw, edit, design, montage and many other skills, and from that you can promote yourself.

Why should you use motion graphics in your advertising campaign?

Recently, many studies and statistics have been conducted on the impact of visual material on the target audience, and it has been found that it has a significant impact on them

Information is delivered to the mind through visual content much faster than through content filled with a lot of words

The target group varies according to age and gender, and has an impact on the visual content.

Visual content is one of the most effective ways to influence your target audience. Many clients are afraid to deal with this type of marketing, but we provide you with a reasonable budget at lower costs than the market. Our goal is to make you stand out in the market of your field and your comfort.


The best motion graphic design company

At Eshhar.net, we use the best and latest technologies that help you create professional motion graphic videos. We work to achieve your vision and message, whatever the field you want to work in. We have experience in the field for more than 12 years.

Our process goes according to a systematic and organized plan. We have amazing results. We first work on a script for your commercial or service content.

We choose with you the sound effects that you would like to add. It is possible to create a voice over for your video by providing an equipped studio to begin this work.

Distinctive designs of your choice, whether you have the idea or not, we will help you with that. We have a previous work that qualifies us to work with full competence in this field, which you can view.


Important points to consider when starting to design animated videos

Do you want to design a motion graphic video? We are the best choice, we follow certain criteria and standards when starting work:

  • Analysis of the market and competitors first before starting the design, we define the ideas and company identity.
  • A complete analysis of your company and its system in the market of your field, at the full level in the search engine.
  • We deliberately mention only the necessary information in the video, and we work to clarify external links because of their impact on search engines.
  • We use voice over, which increases your company’s credibility with the customer.
  • We strive to keep the duration of the video short, at least less than a minute. The longer the video, the more bored the customer will feel. The content is creative, marketing, and useful. Focus on the strengths of your company or field. If your product needs more than that, no problem. We give you all the information, all you have to do is choose.
  • We consider it to be Content Writing In a useful, clear, and understandable way, so that we can work to communicate your vision, message, and goal smoothly, while ensuring that they are quickly received and delivered to the customer without any deficiency from any party, and we can explain to you the most important things. 10 important and necessary steps to write better website content.
  • We help you explain to the customer, viewer, or visitor through the use of educational or cultural videos, before getting into the core content.

Our team to design a motion video

  • At Ishhar.net, we help you design a ready-made motion graphic video that ensures you achieve your marketing and promotional message with a distinguished professional team.